Apollo.io vs Nomination
Short version: Apollo.io is the better fit for SMB and mid-market teams that want data and outreach in one affordable tool, while Nomination is built for teams selling to French enterprises that want verified decision-maker data.
Apollo.io
All-in-one prospecting database + engagement
Free plan
Free plan with limited credits; paid from ~$49/seat/mo
Nomination
French B2B contacts & business signals
Custom pricing
Custom annual pricing; premium French decision-maker data
At a glance
| Spec | Apollo.io | Nomination |
|---|---|---|
| Starting price | Free plan | Custom pricing |
| Budget tier | Budget-friendly | Premium |
| Complexity | Intermediate | Intermediate |
| Primary category | Prospecting & Lead Data | Sales Intelligence & Signals |
| Integrations | 100+ | 15+ |
| Founded | 2015 | 2004 |
Feature comparison
Apollo.io offers 10 of 10 tracked prospecting & lead data features; Nomination offers 2.
| Feature | Apollo.io | Nomination |
|---|---|---|
| Email finder | ||
| Mobile / direct dials | ||
| Email verification | ||
| Bulk enrichment | ||
| LinkedIn / Chrome extension | ||
| Intent data | ||
| 1-click CRM export | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
Apollo.io
Pros
- Huge contact database with a generous free tier
- Prospecting, sequencing, and dialer in one place
- Excellent LinkedIn Chrome extension
Cons
- Email/phone accuracy dips on smaller or non-US accounts
- Credit limits force upgrades as volume grows
- Engagement features shallower than dedicated platforms
Nomination
Pros
- High-quality, verified French decision-maker data
- Business signals (appointments, projects, moves)
- Established French provider
Cons
- France-focused coverage
- Custom annual pricing
- Less relevant outside France
Which should you choose?
Choose Apollo.io if…
- you want huge contact database with a generous free tier
- you want prospecting, sequencing, and dialer in one place
- you want excellent LinkedIn Chrome extension
Choose Nomination if…
- you want high-quality, verified French decision-maker data
- you want business signals (appointments, projects, moves)
- you want established French provider
The verdict
Both are solid prospecting & lead data tools. The best choice comes down to fit: Apollo.io for SMB and mid-market teams that want data and outreach in one affordable tool, and Nomination for teams selling to French enterprises that want verified decision-maker data.
Browse all tools →Frequently asked questions
Is Apollo.io or Nomination cheaper?
Apollo.io is the more affordable option (Free plan versus Custom pricing). The lower sticker price isn't always the better value, though, weigh the tier your team will actually land on and any add-ons.
Which is better, Apollo.io or Nomination?
Neither is strictly better, they're built for different priorities. Apollo.io is the stronger pick for SMB and mid-market teams that want data and outreach in one affordable tool, while Nomination suits teams selling to French enterprises that want verified decision-maker data.
What's the main difference between Apollo.io and Nomination?
Apollo.io is intermediate and budget-friendly, while Nomination is intermediate and premium. On tracked prospecting & lead data features, Apollo.io covers 10 and Nomination covers 2.