Claap vs Salesloft
Short version: Claap is the better fit for European sales teams that want call recording, AI notes, and async video in one, while Salesloft is built for mid-market and enterprise teams that want a rep-friendly engagement platform.
Claap
AI call recording, notes & async video
Free plan
Free plan; paid from ~€24/seat/mo, multilingual
Salesloft
Revenue orchestration & cadences
Custom pricing
Custom annual pricing; tiered Advanced/Premier packages
At a glance
| Spec | Claap | Salesloft |
|---|---|---|
| Starting price | Free plan | Custom pricing |
| Budget tier | Budget-friendly | Premium |
| Complexity | Beginner-friendly | Intermediate |
| Primary category | Conversation Intelligence | Sales Engagement |
| Integrations | 25+ | 90+ |
| Founded | 2021 | 2011 |
Feature comparison
Claap offers 9 of 11 tracked conversation intelligence features; Salesloft offers 2.
| Feature | Claap | Salesloft |
|---|---|---|
| Call & meeting recording | ||
| Transcription | ||
| AI summaries & notes | ||
| Talk-time & topic analytics | ||
| Deal & pipeline intelligence | ||
| Coaching & scorecards | ||
| Auto CRM sync | ||
| Multi-language support | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
Claap
Pros
- AI call recording, transcription, and summaries
- CRM auto-fill and follow-up generation
- Async video for sharing deal context
Cons
- Lighter deal intelligence than Gong
- Younger product
- Best as a notetaker plus collaboration
Salesloft
Pros
- Intuitive cadence builder reps actually adopt
- Built-in Conversations (call recording + analytics)
- Strong Salesforce sync and analytics
Cons
- Custom annual pricing, no free tier
- Premium features gated to higher packages
- Heavier than a standalone sequencer for small teams
Which should you choose?
Choose Claap if…
- you want AI call recording, transcription, and summaries
- you want CRM auto-fill and follow-up generation
- you want async video for sharing deal context
Choose Salesloft if…
- you want intuitive cadence builder reps actually adopt
- you want built-in Conversations (call recording + analytics)
- you want strong Salesforce sync and analytics
The verdict
Both are solid conversation intelligence tools. The best choice comes down to fit: Claap for European sales teams that want call recording, AI notes, and async video in one, and Salesloft for mid-market and enterprise teams that want a rep-friendly engagement platform.
Browse all tools →Frequently asked questions
Is Claap or Salesloft cheaper?
Claap is the more affordable option (Free plan versus Custom pricing). The lower sticker price isn't always the better value, though, weigh the tier your team will actually land on and any add-ons.
Which is better, Claap or Salesloft?
Neither is strictly better, they're built for different priorities. Claap is the stronger pick for European sales teams that want call recording, AI notes, and async video in one, while Salesloft suits mid-market and enterprise teams that want a rep-friendly engagement platform.
What's the main difference between Claap and Salesloft?
Claap is beginner-friendly and budget-friendly, while Salesloft is intermediate and premium. On tracked conversation intelligence features, Claap covers 9 and Salesloft covers 2.