Hunter vs Apollo.io
A side-by-side comparison of features, pricing, and value to help you choose.
Hunter
Find & verify professional email addresses
Free plan
Free up to 25 searches/mo; paid from ~$34/mo
Apollo.io
All-in-one prospecting database + engagement
Free plan
Free plan with limited credits; paid from ~$49/seat/mo
At a glance
| Spec | Hunter | Apollo.io |
|---|---|---|
| Starting price | Free plan | Free plan |
| Budget tier | Budget-friendly | Budget-friendly |
| Complexity | Beginner-friendly | Intermediate |
| Primary category | Prospecting & Lead Data | Prospecting & Lead Data |
| Integrations | 30+ | 100+ |
| Founded | 2015 | 2015 |
Feature comparison
Hunter offers 7 of 10 tracked prospecting & lead data features; Apollo.io offers 10.
| Feature | Hunter | Apollo.io |
|---|---|---|
| Email finder | ||
| Mobile / direct dials | ||
| Email verification | ||
| Bulk enrichment | ||
| LinkedIn / Chrome extension | ||
| Intent data | ||
| 1-click CRM export | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
Hunter
Pros
- Fast, accurate domain and email search
- Built-in email verifier and small campaign tool
- Generous free tier and clean UX
Cons
- No phone numbers
- Lighter than full prospecting platforms
- Campaign features are basic
Apollo.io
Pros
- Huge contact database with a generous free tier
- Prospecting, sequencing, and dialer in one place
- Excellent LinkedIn Chrome extension
Cons
- Email/phone accuracy dips on smaller or non-US accounts
- Credit limits force upgrades as volume grows
- Engagement features shallower than dedicated platforms
The verdict
The right pick depends on your priorities. Choose Hunter if you value founders and small teams that want quick, reliable email finding and verification. Choose Apollo.io if you need smb and mid-market teams that want data and outreach in one affordable tool.
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