Outreach vs Claap
Short version: Outreach is the better fit for large outbound orgs that want sequencing, deals, and forecasting unified, while Claap is built for European sales teams that want call recording, AI notes, and async video in one.
Outreach
Enterprise sales execution & sequencing
Custom pricing
Custom annual pricing, typically ~$100+/seat/mo at scale
Claap
AI call recording, notes & async video
Free plan
Free plan; paid from ~€24/seat/mo, multilingual
At a glance
| Spec | Outreach | Claap |
|---|---|---|
| Starting price | Custom pricing | Free plan |
| Budget tier | Premium | Budget-friendly |
| Complexity | Advanced | Beginner-friendly |
| Primary category | Sales Engagement | Conversation Intelligence |
| Integrations | 100+ | 25+ |
| Founded | 2014 | 2021 |
Feature comparison
Outreach offers 2 of 11 tracked conversation intelligence features; Claap offers 9.
| Feature | Outreach | Claap |
|---|---|---|
| Call & meeting recording | ||
| Transcription | ||
| AI summaries & notes | ||
| Talk-time & topic analytics | ||
| Deal & pipeline intelligence | ||
| Coaching & scorecards | ||
| Auto CRM sync | ||
| Multi-language support | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
Outreach
Pros
- Best-in-class sequencing and admin controls at scale
- Bundled conversation intelligence and deal management
- Mature reporting and rep-productivity analytics
Cons
- Enterprise pricing and annual contracts
- Heavier setup and admin burden
- Overkill for small teams
Claap
Pros
- AI call recording, transcription, and summaries
- CRM auto-fill and follow-up generation
- Async video for sharing deal context
Cons
- Lighter deal intelligence than Gong
- Younger product
- Best as a notetaker plus collaboration
Which should you choose?
Choose Outreach if…
- you want best-in-class sequencing and admin controls at scale
- you want bundled conversation intelligence and deal management
- you want mature reporting and rep-productivity analytics
Choose Claap if…
- you want AI call recording, transcription, and summaries
- you want CRM auto-fill and follow-up generation
- you want async video for sharing deal context
The verdict
Both are solid conversation intelligence tools. The best choice comes down to fit: Outreach for large outbound orgs that want sequencing, deals, and forecasting unified, and Claap for European sales teams that want call recording, AI notes, and async video in one.
Browse all tools →Frequently asked questions
Is Outreach or Claap cheaper?
Claap is the more affordable option (Free plan versus Custom pricing). The lower sticker price isn't always the better value, though, weigh the tier your team will actually land on and any add-ons.
Which is better, Outreach or Claap?
Neither is strictly better, they're built for different priorities. Outreach is the stronger pick for large outbound orgs that want sequencing, deals, and forecasting unified, while Claap suits European sales teams that want call recording, AI notes, and async video in one.
What's the main difference between Outreach and Claap?
Outreach is advanced and premium, while Claap is beginner-friendly and budget-friendly. On tracked conversation intelligence features, Outreach covers 2 and Claap covers 9.